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McLane College of Business
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Marketing B.A./B.S. Minor
An 18-hour minor is available for B.A. and B.S. degrees.
Degree Requirements
Required Courses
BMKT 3311
Principles of Marketing
3
BMKT 3312
Advertising and Promotion
3
BMKT 3322
Consumer Behavior
3
BMKT 3331
Marketing Research
3
Please select two additional 3-hour BMKT courses
6 additional hours in BMKT courses
6